Srixon (Brand Profile)

srixon-logo
Srixon is one of the ‘newcomers’ in the golf industry having only burst onto the scene in 1996, specifically in Asia. In 1997 they established an affiliate in the USA and in 2001 they grew into Europe.

Srixon is owned by Sumitomo Rubber Industries and their initial target market and focus was golf balls.

They have now grown into a fully-fledged golf equipment manufacturer and are played by a number of tour professionals worldwide. Their sister company is XXIO, which targets primarily the Asian golf industry and has both golf balls and equipment.

Srixon Brand Profile

Quick Facts

Founded: 1996
Founders: Sumitomo Rubber Industries
Headquarters: Kobe, Japan
Employees: 6,666 (Sumitomo Rubber Industries, December 2017)
Major Professional Endorsements: Keegan Bradley, J.B. Holmes, Soren Kjeldsen, Hideki Matsuyama, Graeme McDowell, Vijay Singh, Ryan Fox
Website: www.srixon.com

Recent Srixon Product Reviews

The Srixon Z U65 utility or driving iron is the latest of its kind from the Japanese brand. It is packed with improved technology over the previous generation ...

Editor choice

On this page you’ll find our detailed Srixon Z F65 Fairway Wood Review, the pros and cons, and a side-by-side comparison with other fairway woods we have ...

Best seller

On this page you’ll find our detailed Srixon Z H65 Hybrid Review, the pros and cons, and a side-by-side comparison with other hybrids we have recently ...

Recent Srixon Commercial

Srixon – Brief History & Product Overview

As Srixon say themselves, their mission is to make the game easier for each and every golfer.

Srixon’s journey began in the East and a number of brands fall under the Sumitomo Rubber Industries umbrella. These are Dunlop, XXIO, Maxfli and in 2007 the biggest move came when SRI purchased Cleveland Golf.

This had a dual role being firstly to increase brand awareness for Srixon particularly in the USA with Cleveland contracted professionals now using the Srixon golf ball as well. The second goal was to solidify Cleveland’s presence in the industry with more financial backing and an amalgamation of brands.

Srixon now has a massive presence in the golf ball industry with arguably the Soft Feel and AD333 being the two breadwinners in their respective categories.

Their top of the range balls being the Z Star and Z Star X are engineered for golfers who demand maximum performance and these two balls delivered superb feel and unmatched technology.

All of Srixon’s irons are Z models and depending on level of play and handicap the respective numbers will suit. The higher numbers being the Z 785 target the purest ball striker and the lower numbers being the Z 585 target the slightly weaker ball striker.

In general though, Srixon targets the better player and does not manufacture equipment for the high handicap player or beginner.

Once again in the drivers, as in the irons, the Z 785 offers a tour preferred look and a low spin, penetrating trajectory whereas the Z 585 offers a slightly bigger head and promotes higher, straighter drives. Srixon have released new sets of irons, drivers and fairways every two years for the last 12 years with the sequence reading Z 505, Z 525, Z 545, Z 565, Z 585 and the same for the Z 7 models.

A huge positive though is that Srixon offers a 60 day money back guarantee if you are not satisfied with the performance.

Srixon offers equipment in each of the driver, fairway, hybrid, iron and utilities areas, but does not manufacture any putters or wedges. This is because of its sister company, Cleveland Golf, offering world class wedges and putters that have stood the test of time and are well known amongst the golf fraternity.

Srixon is undoubtedly a stayer in the golf equipment industry and offers some of the best value for money purchases for serious golfers around the world.

All Srixon Reviews

The Srixon Z U65 utility or driving iron is the latest of its kind from the Japanese brand. It is packed with improved technology over the previous generation ...

Editor choice

On this page you’ll find our detailed Srixon Z F65 Fairway Wood Review, the pros and cons, and a side-by-side comparison with other fairway woods we have ...

Best seller

On this page you’ll find our detailed Srixon Z H65 Hybrid Review, the pros and cons, and a side-by-side comparison with other hybrids we have recently ...

On this page you’ll find our detailed assessment of the Srixon Z 765 Irons, the pros and cons, and a side-by-side comparison with other irons we have ...

On this page you’ll find our detailed Srixon Z 765 Driver Review, the pros and cons, and an overall assessment of the driver. Srixon stamped their ...

Are you the kind of player that struggles to keep your fairway woods down in terms of ball flight? Even mid-trajectory you struggle with? You're not alone ...

Our recent Srixon Z 745 Driver review established that this particular driver is targeted at the lower handicap player and obviously Tour professionals. A ...

Our Srixon Z 745 Irons Review includes everything from a Detailed Assessment to the pros and cons of the iron as well as key facts associated with the ...