Category: Equipment Industry News
Callaway Set To Expand Epic Line

Callaway Set To Expand Epic Line

There’s no doubt about it, Callaway struck a sweetspot with the launch of the Epic line, and we’ve certainly had very warm words of praise for the Great Big Bertha Epic Driver in ...

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Jordan Spieth Changes To New Putter

Jordan Spieth Changes To New Putter

"It's a putter I've been using for some seven or eight years now,” Jordan Spieth told talk-show host Jimmy Fallon of his trusty Scotty Cameron 009 in an interview last year. “It ...

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Adidas KPS Takeover – A New Surge for Taylormade Possibly?

Adidas KPS Takeover – A New Surge for Taylormade Possibly?

It's been an extraordinary few days since the announcement of a new 10-year deal between Rory McIlroy and TaylorMade. We'd barely had time to baulk at the figures involved ...

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Rory McIlroy Signs With Taylormade

Rory McIlroy Signs With Taylormade

The rumour mill was set abuzz by the sight of Rory McIlroy practising with all-TaylorMade clubs this week in the build-up to the Players Championship. Yesterday, those rumours ...

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Interview: Author and PGA Tour Player Nick O’Hern

Interview: Author and PGA Tour Player Nick O’Hern

We recently compiled our Ultimate List of the Best Golf Books. There were many great ones that we delved into as a team, but as an ex-playing professional myself one in ...

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Ping Purchases Nike Patents – Makes Big Statement

Ping Purchases Nike Patents – Makes Big Statement

The saga of Rory McIlroy’s brand choice(s) for the future hasn’t been the only unanswered question to emerge from Nike’s shock withdrawal from the golf equipment industry in ...

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Rory McIlroy And His Equipment Fluidity

Rory McIlroy And His Equipment Fluidity

“It would be nice at some point to have a very settled bag where I know what I’m using week‑in, week‑out,” remarked Rory McIlroy in his Tuesday press conference in the build-up to ...

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Trends In Golf Equipment Technology – The Good, the Bad and the Monstrous

Trends In Golf Equipment Technology – The Good, the Bad and the Monstrous

If you haven’t been locked into an argument about whether technology is ruining golf recently or the specific trends in golf equipment technology – well, congratulations. You ...

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Golf Assessor Joins Specialist Golf Advertising Network

Golf Assessor Joins Specialist Golf Advertising Network

Golf Assessor are delighted to announce that we have partnered with specialist golf advertising network, AD Driver. Ad Driver is supported by seven well established golf ...

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